Change Doesn’t Fail Because Leaders Don’t Care.

It Fails Because They Don’t Have a System.

We’ve all felt it — the weight of leading a change that slowly unravels.

The kickoff had energy.
The plan had logic.
The team had heart.

And still, six months later, old habits crept back in, communication stalled, and progress quietly faded.

After years of watching the same story repeat in the organizations I advised and led, I knew the problem wasn’t a lack of effort — it was a lack of structure. Leaders cared deeply. They worked hard. But they didn’t have a system for leading people through change in a way that stuck.

So I built one.

Introducing the ALIGN Change Leadership System©

ALIGN closes the gap between knowing what to do and actually doing it — the gap where most change fails.

It gives leaders a repeatable structure for guiding people through change with confidence, clarity, and emotional intelligence.

Born from over a decade of leading transformations and helping organizations navigate complexity, ALIGN blends strategy and humanity into one cohesive approach — because sustainable change requires both.

And now, for the first time, the ALIGN Change Leadership System is available to license.

That means organizations, universities, and learning partners can bring the entire system — facilitator materials, participant workbooks, and train-the-trainer resources — directly to their leaders.

Whether delivered by HMH or licensed to you, ALIGN stops the hamster wheel of “managing change” and helps leaders accelerate through it — with confidence, clarity, and connection.

Built for Real Leaders, in Real Organizations, for Real Results

ALIGN isn’t another theoretical model.
It’s built for busy leaders who are already juggling priorities and don’t have time for overly complex frameworks.

It’s fortified with leadership presence, teaching both what to do and how to do it — the often-missing bridge between change management and leadership behavior.

And it’s infused with emotional intelligence, the force multiplier that turns every tool, conversation, and decision into a catalyst for connection and performance.

Because when leaders connect first, change follows faster.

The ALIGN 5C Leadership Framework:

Five Identities to Lead Change That Sticks

At the heart of ALIGN is the 5C Leadership Framework — five leadership identities any leader can step into during moments that matter.

These aren’t job titles. They’re mindsets that shape how you lead through change, helping you create momentum, clarity, and confidence across your team.

1. The Curator — Bring Clarity from Complexity

The Curator listens beneath the surface. They filter noise into insight, gather what truly matters, and ground teams in purpose.

Tactical Shift: Before you move forward, pause and name what truly matters most right now — in one sentence. If you can’t, you’re not ready to communicate. Curators create clarity by distilling complexity into focus.

2. The Catalyst — Make Energy Contagious

Catalysts lead with presence, not pressure. They spark belief, embody commitment, and turn vision into visible action.

Tactical Shift: Start your next team meeting by sharing one story that reconnects the group to purpose — not progress metrics. Energy rises when meaning does.

3. The Clarifier — Cut Through Confusion

Clarifiers transform ambiguity into understanding. They connect dots, clarify roles, and keep messages consistent.

Tactical Shift: When people seem uncertain, don’t add more information — ask, “What feels unclear or conflicting right now?” Clarity begins with listening, not talking.

4. The Coach — Turn Effort into Growth

Coaches focus on people, not just process. They model curiosity, create space for learning, and celebrate progress.

Tactical Shift: Instead of asking “How’s it going?” during check-ins, try “What’s starting to feel easier or harder since we began this change?” You’ll uncover insights — and build trust.

5. The Champion — Keep Change Alive

Champions celebrate wins, reinforce purpose, and make sure the story of change doesn’t end when the project does.

Tactical Shift: When your team hits a milestone, take two minutes to connect results back to impact: “Here’s how this shift helped our customers, or strengthened our culture.” Meaning sustains momentum.

Available in Two Ways

✅ HMH-Led Delivery:
Bring the ALIGN experience to your leaders through live facilitation by HMH experts. Perfect for leadership teams launching major initiatives or building internal change capability.

✅ Licensing & Partnership:
Organizations and learning institutions can now license the ALIGN System, complete with facilitator guides, participant workbooks, and a train-the-trainer program.
Equip your facilitators to deliver the same proven framework at scale — with full support from HMH Solutions.

Every licensed partner also receives access to the AI-reinforced ALIGN Electronic Toolkit, which helps leaders apply the framework in real time.

Because whether we deliver it or you do, the mission is the same:
To build leaders who can lead change — not just survive it.

FAQs

What makes ALIGN different from traditional change models?
Unlike legacy frameworks like PROSCI or Kotter, ALIGN was built from the ground up for leaders — not consultants. It bridges structure and empathy, combining the rigor of change management with the reality of human behavior.

Who is ALIGN for?
ALIGN is for real leaders — executives, directors, team leads — anyone responsible for guiding people through change.

Can we license the ALIGN System for our organization?
Yes. ALIGN is available for organizational licensing, complete with facilitator training, participant workbooks, and all supporting materials.

How does ALIGN integrate emotional intelligence?
Every component of ALIGN is grounded in EI — helping leaders notice, name, and navigate emotion during change. Emotional intelligence becomes the skill that amplifies every strategy.

Is ALIGN customizable?
Absolutely. ALIGN flexes to your structure, strategy, and culture while maintaining the proven sequence that makes it work.

What results can leaders expect?
More clarity. Less resistance. Stronger alignment between people and strategy — and a culture that sustains progress long after the project ends.

Ready to Build Change That Sticks?

👉 Book a Strategy Call Today
Discover how the ALIGN Change Leadership System can help your organization lead, teach, and scale change — confidently and sustainably.